Product Description
After spending nearly 20 years building a thriving, home-based publishing business in the music marketing niche, author Bob Baker is ready to show you the insider steps that led to his success. This new book reveals the most practical and cost-effective ways that Bob and other successful authors have promoted themselves and their books online. It demystifies Internet book marketing and makes it accessible to any author at any skill level. “As the co-author of … More >>
55 Ways to Promote & Sell Your Book on the Internet
Tags: amp, bob baker, book marketing, co author, insider, internet book, internet product, music marketing, niche, skill level
#1 by Thomas B. Barker on June 28, 2010 - 12:06 am
A lot of hype and not much more. Not a how to, but a “how I did it!”
Rating: 2 / 5
#2 by Thomas Mack on June 28, 2010 - 2:34 am
POINT #1: Excellent book.
POINT #2: Full of specific up-to-date how-to’s.
POINT #3: The book really is not about how to sell books, but is about how an expert or a creative writer with a lot to offer his fellow human beings can let his fellows know what he has to offer. There are no crass, “hard sell” techniques or get-rich-quick gimmicks in this book.
POINT #4: Another way to say this is that this book is really about how an artist/writer/musician builds positive relationships with fans. Bob Baker stresses the word “fans,” rather than readers, consumers, etc. He shows how this creator-fan relationship begins with the creator’s intentions for and with his fans and fans-to-be, and continues through the whole cycle of creating and marketing. For Bob Baker, marketing is a part of creating, and creating is a part of marketing. “Marketing” is an ugly word to many artists/writers/musicians. But underlying Bob’s book is an very holistic, uplifting vision about what it can mean to be a creative person who earns a living, or is striving to earn a living, by producing creative works. In my whimsy, I might re-title Bob Baker’s book as “55 Ways To Get and Keep In Touch With Those You Are Meant To Bless and Benefit, and Who Are Meant To Bless and Benefit You.” Another alternative title might be: “For Artists, Writers and Musicians, The Relationship Is The Product: Let Me Show You How and Why Connecting Intentionally and Strategically With Fans and Fans-To-Be Is An Integral Part of The Creative Process, Not Something Secondary To It.”
POINT #5: What gives this book such credibility is that its author has been successfully earning a living as a full time book author for over a decade now. His book on indie music marketing is a classic, and even appeared in the major Hollywood movie titled “School of Rock,” starring Jack Black, Joan Cusack and Sarah Silverman.
POINT #6: This book is not for creative types who feel they should never write for an audience other than themselves, and who feel that creative types wrongfully soil and sully themselves by involvement with marketing. These see Art and Commerce as being irreconcilable and implacable opposites. These see Art as being an expression of Ego and Self, with a corresponding disdain for what other may think or feel.
POINT #7: Creative types such as Beethoven, Mark Twain, Mozart, Dante, Picasso, Van Gogh, and Shakespeare–all of whom had intentional, dynamic relationships with their respective audiences, and who wanted and worked to enrich the lives of their fans, and wished and planned to be heard and loved by their sizable audiences–would heartily approve of the ideas and methods in Bob Baker’s book.
Rating: 5 / 5
#3 by Jaime Vendera on June 28, 2010 - 3:18 am
I personally think that anything by Bob Baker is pure gold. This book is full of really good tips that every self-publisher can use to up their book sales. You can follow along and apply most strategies within a few days. if you are a new author, or a seasoned writer self-published or published through small or big company, you should know that it is usually up to the writer to promote their book. If you want to learn some quick, free, easy ways to get your book noticed, check out this book and start learning the ropes of book marketing the easy way.
Rating: 5 / 5
#4 by David W. Page on June 28, 2010 - 5:01 am
Bob Baker has written a concise and informative book on using the internet to improve book sales. He’s the expert and it shows in his advice: real and unadorned. Get it. Read it. Do what he says. It’s a winner.
David W. Page, MD FACS MFA
Rating: 4 / 5
#5 by Paulette Ensign on June 28, 2010 - 7:29 am
Bob Baker’s generosity in this book is exceptional. He gives a huge number of resources and a simple to follow road map that is ideal and useful for anyone wanting to marketing and sell their book (or any info product) on the Internet. This applies whether you’re just starting your publishing journey or have been at it for awhile. As a bit of a veteran in this field myself, I was especially delighted to find instantly useful ideas that I’m eager to implement this week. Thanks, Bob, for all that you’ve provided. You’ve done a superb job of modeling how it can work well when doing it differently. Your book stands above the crowd of book marketing tools. I’m eager to let my world know about this excellent must-have addition for their tool box.
Rating: 5 / 5